WE SUPPORT eCommerce ENTREPRENEURS TO ACHIEVE SUCCESSFUL ExitS.
Specialized M&A boutique exclusively for eCommerce and SaaS companies.
WHY Sellside Partners
Our advantages for online entrepreneurs.
100% eCommerce / SaaS focus
We understand digital business models and their value drivers because they have always been an integral part of our professional career.
Tailored support from seniors
Your company sale will be accompanied exclusively by experienced M&A consultants with eCommerce expertise - not by junior analysts.
Strong buyer network
Access to our buyer network of successful eCommerce entrepreneurs, strategic buyers and financial investors.
Operational know-how
We combine start-up experience with industry insider knowledge: Our partners have founded and sold companies themselves. Our consultants hold key positions in leading eCommerce companies.
Who we are
Combining experience with digital know-how.
At Sellside Partners, we combine expertise from leading eCommerce investors, strategic M&A advisors, and successful entrepreneurs to deliver tailored exit advisory for digital businesses. Our team’s unique strengths include founding and exiting online businesses, acquiring multiple companies on the buy-side, and advising on strategic growth to maximize value. Backed by industry experts with deep networks and market insights, we provide a comprehensive, results-driven approach to every transaction.
My journey began in value equity fund management, developing deep expertise in valuation and market dynamics. As part of SellerX's investment team, I led multiple M&A transactions and helped build one of the largest e-commerce aggregators. This unique combination of financial expertise and hands-on digital commerce experience drives our commitment to maximizing value for entrepreneurs.
I have gained extensive experience in strategic and M&A consulting, having guided transactions including AutoScout24 and major IPOs like Allegro and Deliveroo. My work with international clients such as Carglass and Douglas has honed my expertise in identifying strategic potential and digital transformation. Now, I'm passionate about applying this experience to help digital entrepreneurs achieve optimal exits.
As a former founder who built and successfully sold two online businesses - poster.de and My Best Brands - to international acquirers like Allposters and Signa Group, I understand firsthand the journey of selling a digital business. This personal experience, combined with three decades in the online industry, enables me to provide authentic, practical guidance throughout your exit process.
Who advises us
Our Advisors
We strategically expand our team with industry experts from various online sectors and service areas to provide comprehensive and well-founded consulting.
Over 25 years of global experience at leading companies in fashion, sports, music, lifestyle, and digital media.
Entrepreneur and executive with 30+ years in digital business, scaling ventures like OUTLETCITY, Maxdome and executing M&A for Maxdome and other SaaS
Partner at Weiss Walter Fischer-Zernin with a focus on M&A, corporate and commercial law.
Founder of FRIEDLEIN & Partner, uniting the extensive expertise of lawyers, auditors, and tax advisors under one roof.
Over 25 years of global experience at leading companies in fashion, sports, music, lifestyle, and digital media.
Entrepreneur and executive with 30+ years in digital business, scaling ventures like OUTLETCITY, Maxdome and executing M&A for Maxdome and other SaaS
Partner at Weiss Walter Fischer-Zernin with a focus on M&A, corporate and commercial law.
Founder of FRIEDLEIN & Partner, uniting the extensive expertise of lawyers, auditors, and tax advisors under one roof.
Expertise
eCommerce
Thanks to our entrepreneurial experience in the digital sector, we know the relevant key figures, operational levers and growth strategies of online retail. The sector is growing dynamically and is becoming increasingly important worldwide - we are committed to the long term.
Expertise
Private Equity
Thanks to our professional roots in the private equity environment, we know how to manage complex processes efficiently. We understand the mindset of investors, recognize strategic potential and have a robust network at decision-maker level. This know-how flows into every mandate - for targeted, professional transactions.
Our focus
Our focus is based on first-hand experience, extensive industry knowledge and a deep understanding of what it takes to achieve the best results for entrepreneurs
Deal size
€5 - 75 Mio
Underpinned by experience from billion-euro transactions in previous roles.
Sector
Digital
Focus on eCommerce and software - with in-depth industry knowledge along the entire process.
Clients
Owner
With our own exit experience, we understand the emotional journey of an exit.
Our services
We guide entrepreneurs through every stage of capital needs—from early growth to partial exits to full company sales.
Funding
Deep funding expertise from both the founder and investor perspective – a strong partner behind the scenes.
Partial sale
A partial sale brings in capital – whether for growth, stability, or strategic know-how.
Full sale
With a full sale, we help you unlock the freedom for your next chapter – whether new projects or a well-deserved retirement.
INDIVIDUal goals
Your successful sale is at the heart of everything we do.
The personal goals behind a company sale can vary greatly. Our approach combines precision, flexibility and in-depth expertise to achieve your individual goals and priorities in the best possible way.
Safeguarding Jobs
Long-term success of the company
Continuation of the role
Maximum sales price
Defined exit schedule
Strategically suitable buyer
Tax-optimised structure
Sicherung der Arbeitsplätze
Bester Verkaufspreis auf der Welt
Langfristiger Erfolg des Unternehmens
Bester Verkaufspreis auf der Welt
Fortführung der Rolle
Bester Verkaufspreis auf der Welt
Maximaler Verkaufspreis
Bester Verkaufspreis auf der Welt
Klarer Zeitplan für Ausstieg
Bester Verkaufspreis auf der Welt
Strategisch passender Käufer
Bester Verkaufspreis auf der Welt
Steueroptimierte Verkaufsstruktur
Bester Verkaufspreis auf der Welt
Ausgewählte Transaktionen
Our Process
We handle the complexity.
You stay in control.
Selling a business is emotional. We’re by your side with clarity, consistency, and trusted support at every stage of the process.
Objectives & Business Valuation
We start by understanding your goals—whether it’s maximizing valuation, accessing know-how, or finding the right buyer for your legacy. By analyzing your business metrics, market position, and growth potential, we design a bespoke process and identify the optimal timing and valuation for your exit.
Preparation
Preparation is key to success. We work closely with you to organize financials, visualize operations, and craft compelling presentations that highlight your business’s strategic potential. These materials are designed to not only inform but excite potential buyers, setting the stage for strong interest and engagement.
Buyer Matching & Negotiations
Leveraging our extensive network and industry expertise, we connect you with the right buyers who align with your goals. From managing communications to negotiating terms, we handle the complexity, ensuring the process is efficient and tailored to meet your objectives.
Due Diligence & Closing
Our team coordinates with buyers to validate financial, operational, and legal details, ensuring everything is in order while minimizing disruptions to your business. We guide you through final agreements with clarity and care, ensuring a smooth and successful deal closing.
BLOG
Our view on the market.
Stay ahead with our Insights into eCommerce, Digital, and Software M&A. Our updates on M&A multiples are tailored to entrepreneurs, investors, and decision-makers in the digital economy.
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Ready to explore your exit options?
We'd love to have an initial conversation
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